Beauty Industry Leaders
This podcast is for the disruptors and the game changers, who want to build their beauty business empires and leave a legacy of success, by connecting you with the biggest leaders, innovators and entrepreneurs in the Beauty Industry.
In an ever-changing and fast-growing industry, it can be tricky to navigate the path to success by yourself. You have to not only master your skills in beauty, but in marketing, finance, branding, therapy, management and so much more.
Sammy Kennedy has over a decade of experience of owning and running successful multi-6-figure businesses and she’ll be sharing her industry-specific insights and proven strategies alongside the support and advice she wishes someone had been able to share with her when she started out.
Each week will bring a new episode focusing on topics that resonate with you, the beauty entrepreneur, with features from some incredible guests who are experienced industry leaders in their own right, and are dedicated to helping you achieve success.
The Beauty Industry Leaders podcast is your comprehensive guide to building your beauty empire, whether you are a seasoned professional or an aspiring beauty entrepreneur.
So - are you ready to join Sammy on this journey to level up your beauty business, and transform your life?
Subscribe to the podcast now so you don’t miss a moment and get ahead of the rest of the pack in this competitive industry.
Connect with Sammy and Join the Beauty Industry Leaders movement
https://www.instagram.com/sammykennedycoach/
https://www.instagram.com/beautyindustryleaders/
Beauty Industry Leaders
Risk vs Reward: Knowing When to Expand Your Empire with Celine McSweeney
There’s a pivotal tipping point in every business owner’s journey - when business is booming, do you play it safe and stay small, or do you dare to dream and grow? Our guest this week is no stranger to taking big risks and building a beauty empire from the ground up. Celine McSweeney is the founder and creative force behind Brow Tribe, one of Perth’s leading premier luxury brow and lash salons. A self-confessed beautyholic with over 13 years of experience in the beauty industry, Celine channelled her passion for transforming women’s faces into her wildly successful brand. Now spanning two locations and employing over 10 talented staff (some of whom have been part of the journey since it was established in 2017), Brow Tribe has amassed a cult following of loyal customers attracted to the unmatched high-end customer experience that Celine has strived to provide. With no detail considered too small, Celine shares her refined strategies for creating a thriving luxury business, from the curation of a community-focused branding approach, to ensuring that every second of the first impression counts. But that’s not to say there haven’t been any growing pains in her meteoric rise! We also discuss the challenging set-backs and exhilarating rewards that come with taking big risks in business, and the demands of the journey from a small independent salon to a multi-location empire with potential nation-wide franchising - all whilst playing the balancing act of being a mum too.
We’re covering everything you need to know:
✨ Creating a brand that a community would be willing to follow
✨ Building a dedicated team in a positive work environment (and then retaining them)
✨ Strategic business growth - knowing when to expand, take on debt, and when to pivot
✨ Professional integrity and inclusivity, and setting industry standards
If Brow Tribe’s inclusive luxury vibe has drawn you in too and you want to hear more from Celine (or if like me you desperately need your brows done!), head to the Brow Tribe website or connect with her on her socials.
I want to empower women in the beauty industry to create an impact, build an empire, and leave their legacy!
If you have a burning question you’d like me to answer on the show, or just simply want to connect, reach out to me on IG.
And if you’d like to join our movement of ambitious beauty leaders, connect with us.