Beauty Industry Leaders
Welcome to the no-BS podcast for beauty entrepreneurs who are here to lead.
This is for the ones raising the standards - not just in their own business, but for the entire industry.
Not for hobbyists or side hustlers. This is for those who are all in.
Each episode brings together raw, unfiltered conversations with beauty business owners - from service providers and product creators to educators and consultants, plus guest experts who are leading in their field. You’ll hear the real stories behind their success, the mistakes they’ve made, and the lessons that helped them evolve.
Hosted by Sammy Kennedy, a 7-figure entrepreneur, business strategist, and multi-industry disrupter - the Beauty Industry Leaders podcast, a show where legacy and leadership collide to spark industry evolution. With 17 years of hands-on experience in small business (across 8 family-run ventures and 3 of her own), Sammy delivers a fresh, strategic lens on what it actually takes to grow a profitable, scalable, and values-driven business in today’s competitive landscape.
In each weekly episode, you’ll hear real, raw conversations with small business owners, CEOs and guest experts covering everything from:
🔥 Mindset, Imposter Syndrome and your CEO Identity
🔥 Profitable Pricing & Cashflow Clarity
🔥 Leadership, Culture and Team Performance
🔥 Brand Positioning & Social Impact
🔥 Marketing Strategy That Converts
🔥 Sales & Client Conversion
🔥 Client Experience & Retention Strategies
🔥 Smart Systems & Business Efficiency
We shine a light on the silent achievers behind the scenes, the rising stars who are building with purpose, and the leaders at the top redefining what success looks like in the ever-changing beauty industry.
It’s a space to celebrate those doing incredible work behind the scenes, spotlight those who are shaping the future of our industry, and share practical, powerful insights that move us all forward.
Whether you’re leading the way or just finding your stride, you’ll feel at home here.
This podcast pays it forward - for the betterment of you, your business, and the beauty industry as a whole.
Subscribe to the podcast now so you don’t miss a moment and get ahead of the rest of the pack in this competitive industry.
Connect with Sammy and Join the Beauty Industry Leaders movement
https://www.instagram.com/sammykennedycoach/
https://www.instagram.com/beautyindustryleaders/
Beauty Industry Leaders
Is Your Business an Asset or a Liability?
It’s an entrepreneur's guilty pleasure: watching business shows like Shark Tank or Dragon’s Den. There’s nothing like seeing other like-minded people putting themselves and their businesses out there, chasing their own entrepreneurial dreams. But there’s no sugarcoating it - it can get pretty brutal in there! If you don’t know all the answers, all your numbers, AND have the proof to back it up, you might find yourself becoming prey for the sharks. So, imagine: if you went on Shark Tank, would they be fighting to invest, or swimming in the opposite direction?
I’m helping you get into the mindset of an investor on this week’s episode of the podcast, and showing how you can use their framework to determine the value of your own business! When you’re caught up in the day-to-day operations, you aren’t always able to see the bigger picture. You might think your business is an asset simply because you’re bringing in sales every day, but if it’s not enough to cover your long-term expenses and growth plan? Well, it’s nothing more than a liability. I’ll be sharing the exact strategies you need to implement in your business to streamline it to guaranteed success, including diversifying your income (such as subscriptions and product lines), creating an innovative and unique selling point that brings something new to the market, and controlling your operational expenses in the high-cost beauty industry. There’s no doubt that beauty business owners are some of the most passionate about their craft, but having a great business is not just you being great at delivering that product or service. You have to understand the branding, the marketing, the sales, the financials, the processes, and the leadership to back it up - and this is where our beauty industry leaders thrive!
These are the questions you need to be asking yourself:
🦈 What exactly are investors looking for in a ‘good’ business, and what are the red flags of a ‘bad’ business?
🦈 Passing the financial health check: looking at your profit margins, revenue streams, and cash flow
🦈 Nailing your systems, scalability, and strategies: running an efficient business now AND in the future
🦈 Embracing and chasing uniqueness - it’s what sets an industry leader apart from the rest of the crowd!
I want to empower women in the beauty industry to create an impact, build an empire, and leave their legacy!
Ready to become an industry powerhouse?
Get more clients, more income, and your time back without burning out. Be among the first to access exclusive scripts, strategies, and systems to get booked, banked, and in demand.
https://beautyindustryleaders.com.au/booked-banked-and-in-demand
Business retreat in Vietnam
https://beautyindustryleaders.com.au/business-retreat-vietnam-feb-2026
If you have any questions about the episode, or have a burning question you’d like me to answer on the show, or if you’d like to join our movement of ambitious beauty leaders, connect with me and the rest of our incredible community on Instagram:
https://www.instagram.com/sammykennedycoach/
https://www.instagram.com/beautyindustryleaders/
