Beauty Industry Leaders
Welcome to the no-BS podcast for beauty entrepreneurs who are here to lead.
This is for the ones raising the standards - not just in their own business, but for the entire industry.
Not for hobbyists or side hustlers. This is for those who are all in.
Each episode brings together raw, unfiltered conversations with beauty business owners - from service providers and product creators to educators and consultants, plus guest experts who are leading in their field. You’ll hear the real stories behind their success, the mistakes they’ve made, and the lessons that helped them evolve.
Hosted by Sammy Kennedy, a 7-figure entrepreneur, business strategist, and multi-industry disrupter - the Beauty Industry Leaders podcast, a show where legacy and leadership collide to spark industry evolution. With 17 years of hands-on experience in small business (across 8 family-run ventures and 3 of her own), Sammy delivers a fresh, strategic lens on what it actually takes to grow a profitable, scalable, and values-driven business in today’s competitive landscape.
In each weekly episode, you’ll hear real, raw conversations with small business owners, CEOs and guest experts covering everything from:
🔥 Mindset, Imposter Syndrome and your CEO Identity
🔥 Profitable Pricing & Cashflow Clarity
🔥 Leadership, Culture and Team Performance
🔥 Brand Positioning & Social Impact
🔥 Marketing Strategy That Converts
🔥 Sales & Client Conversion
🔥 Client Experience & Retention Strategies
🔥 Smart Systems & Business Efficiency
We shine a light on the silent achievers behind the scenes, the rising stars who are building with purpose, and the leaders at the top redefining what success looks like in the ever-changing beauty industry.
It’s a space to celebrate those doing incredible work behind the scenes, spotlight those who are shaping the future of our industry, and share practical, powerful insights that move us all forward.
Whether you’re leading the way or just finding your stride, you’ll feel at home here.
This podcast pays it forward - for the betterment of you, your business, and the beauty industry as a whole.
Subscribe to the podcast now so you don’t miss a moment and get ahead of the rest of the pack in this competitive industry.
Connect with Sammy and Join the Beauty Industry Leaders movement
https://www.instagram.com/sammykennedycoach/
https://www.instagram.com/beautyindustryleaders/
Beauty Industry Leaders
Why More Clients Won’t Fix Your Money Problems (And What Will Instead)
Hey beauty biz queens! Welcome back to another episode of the Beauty Industry Leaders Podcast—and trust me, today’s topic is a MUST-LISTEN if you want to stop working harder and finally start making real money.
So, do you ever find yourself thinking, "If I could just get more clients, all my money problems would go away?" Hate to break it to you, but that’s one of the biggest traps in the beauty industry.
If more bookings were the answer, you’d already feel financially secure—but you don’t. And that’s because more clients = more expenses, more exhaustion, and more time away from the things you love.
So, what’s really causing your money struggles? And more importantly—how do you fix it?
The 5 Things Holding You Back From True Profitability
1. Your Prices Are Too Low - If you’re undercharging, getting fully booked just means more work for the same struggle. You can’t grow if you’re stuck in a cycle of low prices, high burnout, and zero profits.
Ask yourself: If you doubled your prices, would you still be fully booked? If the answer is yes, it’s time for a pricing overhaul.
2. Your Expenses Are Eating Your Profits - Rent, wages, product costs, software subscriptions—it all adds up FAST. And if your pricing doesn’t align with your true business costs, you’ll never see the profit you deserve.
3. You’re Not Maximizing Client Value - The key to sustainable income isn’t more new clients—it’s keeping your current ones coming back and spending more.
4. You’re Just Trading Time for Money - If your income only comes from services, you’re capped by how many hours you can work. Adding high-ticket services, retail, memberships, or digital products can help you make more without working more.
5. Your Money Mindset is Holding You Back - This is the BIGGEST thing stopping beauty business owners from making real money. If you’re constantly discounting, undercharging, or afraid to raise your prices—you’re self-sabotaging.
Instead of thinking, “I can’t charge that much”, start asking, “How can I position myself as a premium brand and attract higher-value clients?”
Do you want to get crystal clear on your real costs and how much you need to charge to be profitable? I’ve got you covered! Grab my FREE Business Breakeven Cost Calculator and start running your beauty biz like a true CEO.
Get it here: https://www.beautyindustryleaders.com.au/breakeven-costs-calculator
I want you to take a second and think—are you actually making what you should be in your business? Or are you just getting by, hoping that adding more clients will fix the problem?
If this episode hit
I want to empower women in the beauty industry to create an impact, build an empire, and leave their legacy!
Ready to become an industry powerhouse?
Get more clients, more income, and your time back without burning out. Be among the first to access exclusive scripts, strategies, and systems to get booked, banked, and in demand.
https://beautyindustryleaders.com.au/booked-banked-and-in-demand
Business retreat in Vietnam
https://beautyindustryleaders.com.au/business-retreat-vietnam-feb-2026
If you have any questions about the episode, or have a burning question you’d like me to answer on the show, or if you’d like to join our movement of ambitious beauty leaders, connect with me and the rest of our incredible community on Instagram:
https://www.instagram.com/sammykennedycoach/
https://www.instagram.com/beautyindustryleaders/
