
Beauty Industry Leaders
This podcast is for the disruptors and the game changers, who want to build their beauty business empires and leave a legacy of success, by connecting you with the biggest leaders, innovators and entrepreneurs in the Beauty Industry.
In an ever-changing and fast-growing industry, it can be tricky to navigate the path to success by yourself. You have to not only master your skills in beauty, but in marketing, finance, branding, therapy, management and so much more.
Sammy Kennedy has over a decade of experience of owning and running successful multi-6-figure businesses and she’ll be sharing her industry-specific insights and proven strategies alongside the support and advice she wishes someone had been able to share with her when she started out.
Each week will bring a new episode focusing on topics that resonate with you, the beauty entrepreneur, with features from some incredible guests who are experienced industry leaders in their own right, and are dedicated to helping you achieve success.
The Beauty Industry Leaders podcast is your comprehensive guide to building your beauty empire, whether you are a seasoned professional or an aspiring beauty entrepreneur.
So - are you ready to join Sammy on this journey to level up your beauty business, and transform your life?
Subscribe to the podcast now so you don’t miss a moment and get ahead of the rest of the pack in this competitive industry.
Connect with Sammy and Join the Beauty Industry Leaders movement
https://www.instagram.com/sammykennedycoach/
https://www.instagram.com/beautyindustryleaders/
Beauty Industry Leaders
Winning Strategies - What’s Getting Beauty Business Owners Massive Results Right Now
Alright, this episode is a little different—completely unscripted, unfiltered, and straight from my screenshot folder. I’m diving into some major wins from my clients, breaking down exactly what’s working for them, and showing you how you can apply the same strategies to start seeing real results in your own beauty business.
But first, a little life update…
I bought a new car—without getting a loan (and why that was so important to me).
The bowling business is thriving, but we’re realizing the power of hiring smart and fixing team gaps.
We hit $430K in revenue in just 11 weeks, even in what’s normally our slowest month!
And yes, I’ve somehow become a cocktail recipe creator on the side (stay tuned for the Sweet Caroline special 🍸).
What You’ll Get in This Episode:
-The mindset shifts that changed EVERYTHING—going from "just showing up" to actually building a business.
- How my clients track their numbers so they’re never left wondering where the money’s going.
- The marketing mistake 99% of beauty business owners make (hint: posting more isn’t the answer).
- How to handle DMs & inquiries so you're not just getting ghosted.
- The exact follow-up process that took one client from 40 Google reviews to 140!
- The 5S storytelling formula that makes your content 10x more powerful (without spamming before & afters).
Biggest Takeaways:
- If you're not tracking your numbers, you're running a hobby, not a business.
- Your fortune is in the follow-up—nurturing your clients = long-term success.
- Posting more isn't the key to success. Your messaging needs to actually convert.
- Charge what you're worth and stop second-guessing your pricing.
- Marketing doesn’t have to feel draining—it should be fun, aligned, and work for YOU.
Stuck in your beauty business? This episode is your wake-up call. It’s time to stop treating it like a side hustle and start playing BIG.
🎧 Hit play, take notes, and get ready to level up.
If you found value in this episode, PLEASE take 30 seconds to leave a 5-star review on Apple Podcasts! It genuinely means the world to me and helps more beauty biz owners get the support they need. 💕
I want to empower women in the beauty industry to create an impact, build an empire, and leave their legacy!
Are you ready to become an industry powerhouse? Join the Beauty Industry Leaders Skool Community, where I'll be sharing exclusive strategies to help you elevate your business, attract high-end clients, and gain industry authority:
https://www.beautyindustryleaders.com.au/join-our-community
If you have any questions about the episode, or have a burning question you’d like me to answer on the show, or if you’d like to join our movement of ambitious beauty leaders, connect with me and the rest of our incredible community on Instagram:
https://www.instagram.com/sammykennedycoach/
https://www.instagram.com/beautyindustryleaders/